Bettors say Tiger Woods is Likely to Lose Sponsorship

When it rains, it pours. More bad news for Tiger Woods, who is having a public relations nightmare over his many alleged affairs. Bettors on the Intrade Prediction Market are currently giving Tiger Woods a 63% chance of losing a major sponsorship deal by March 2010. The four sponsors in question are Nike, Gatorade, NetJets, and Accenture.

The (TIGER.SPONSORSHIP.MAR10) contract on Intrade has been a roller coaster as of recently and has reached a high of 90%, and then fallen quickly to 50% twice. This may be due to Gatorade announcing it has dropped the drink "Tiger Focus." Gatorade is still a sponsor and may have caused the large variance in prices.